The White Collection was born from our dissatisfaction with the feeling of excess, overstimulation and clutter. I had a strong desire to design a collection in all white, with incredibly decadent fabrics and strong silhouettes as the focus. The pieces very clearly took on a bridal spirit, and I felt that a wedding collection was a natural extension of our brand’s philosophy. It is our aim to make clothing for the modern woman who feels most radiant in simplicity. These pieces use clean lines, thoughtful details, and beautiful cloth to highlight a woman’s natural beauty on her wedding day, while allowing her to feel completely comfortable and herself.
This is bridal for the intentional woman who isn’t interested in the traditional frill and fuss associated with wedding garb, and is also looking for something original, thoughtfully produced, and of superb quality. We designed with versatility in mind - which is rare for the bridal market - each piece can be worn on your wedding day, but would also be appropriate for the rehearsal dinner, day-of brunch, honeymoon, and as a part of your wardrobe well afterward. The collection is fitting for any bride that shares our vision, whether she is most comfortable in a jumpsuit and getting married at the courthouse, or having a 300-guest rooftop wedding in New York City. That’s the beauty of simplicity and elegance; they are quite at home anywhere.